You’ll achieve as much as you believe you can. I this module, I’m going to be sharing the mindset tips that helped me quadruple my photography income & establish myself as a highly sought after photographer for both private & commercial client work.
You don’t need to make work that looks the same as everyone else’s to be successful, that’s a little lie we tell ourselves as creatives. The more you can put your individuality into the work you make, the more interesting it becomes and the more attention you’ll get. A series of dog portraits I created that went viral worldwide and won several awards taught me a very big lesson about the value of authentic creativity. In this module, I share the secret to making work that’s distinctively yours.
Work less, earn more. Easier said than done? Not if you price your work correctly AND start to add some prestige to your offering & messaging. In module 3, I’ll share some guidelines for getting the numbers right as well as how you can communicate the value of your offer to your clients so you attract people & businesses who are more than happy to pay your rates.
It’s all well and good making your work, but you also have to share it. Marketing needs to be strategic to be successful. In Module 4 I share what I’ve done to build an audience of fans and get consistent shoot bookings despite a global pandemic (it’s all about consistency and understanding your clients really well).
You’ve made the work, shared it, priced it, shouted about it, now to get the cash rolling in. Module 5 is all about closing the deal. I’ll talk you through how to convert your shoot enquiries into confirmed bookings, quickly and easily (no hard selling tactics here).
"I have progressed under Emma's guidance in a relatively short period of time in a way I would never have thought possible. She has given me the confidence and understanding of what I am doing and why & I have seen my work already progress to another level which is fantastic!
What I love about Emma is that she's incredibly genuine, professional & very knowledgeable about the photography industry. Her approach is just so lovely, she is extremely clear but not overwhelming with the information she gives me, especially on the technical side of things which isn't really my thing!
Our coaching sessions are structured & we cover a great deal in each one so I really feel I am getting great value for money. I then go away and work on what I have learnt.
The fact that I can contact Emma for ongoing support between sessions is just perfect. My questions are never too much trouble & she's always willing to help."
"I cannot begin to put into words the difference that working with Emma has made to my life & business. I have had more bookings in the past month than in the past year.
Emma helped me accept my own value and to believe in myself. Being a scatter brained procrastinator has kept me from reaching the next level in my photography business for years, but with Emma’s help & accountability I’ve taken important action and overcome my stumbling blocks!"
"With Emma's help, I simplified my packages and re-wrote my website copy so I could really stand out in the marketplace.
She assisted me in setting up additional print sale options and talked me through the process of 'in person sales'.
By consistently marketing and working on my business, I started to see consistent results. Working with Emma will help any creative build a strong business."
"I love how focused our coaching sessions are - there are clear outcomes and it's easy to converse with Emma about all the challenges I am facing.
Before our first session my pricing was really a source of stress to me and by the third session I had all my documents sorted and I'm now feeling way more confident!
I am so happy with Emma and her coaching abilities, that I signed up for another round of sessions. I would highly recommend her to any photographer feeling stuck and in need of an honest, highly skilled coach who will help get you back on track in your business."
"Five months into leaving my full time job to pursue a career as a portrait photographer I hadn’t managed to get my business off the ground.
In just six weeks, Emma helped me get all my business pieces set up including my pricing, website and a social media plan and I started booking new clients!"
Emma O’Brien is an award winning professional photographer & creative business coach.
With over 16 years of experience as a full time photographer, running successful businesses in both the UK and South Africa, Emma has the knowledge & experience to help you reach your goals & create the business you’ve always dreamed about.
Through honest, concise & expert video trainings, Emma puts the fun into creative business fundamentals.
Emma O’Brien is an award winning professional photographer & creative business coach.
With over 16 years of experience as a full time photographer, running successful businesses in both the UK and South Africa, Emma has the knowledge & experience to help you reach your goals & create the business you’ve always dreamed about.
Through honest, concise & expert video trainings, Emma puts the fun into creative business fundamentals.
Encouraging photographers & artists to step into their own authentic creative vision is something Emma is incredibly passionate about, check out her TEDx talk about this here:
Copyright © 2021 Emma O'Brien Mentoring for Creatives, All rights reserved.